Wok In A Box - Food Franchise
Finance Requirements
- Total Investment
- Approximately $225,000 - $275,000
Available Areas
All areas throughout Australia and New Zealand
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About Wok In A box
If you’ve got ‘wok’ it takes, you
can create your own fortune with Australia’s best Asian
noodle franchise, and you're looking for secuirty and job
satisfaction, `Wok' this Way! A concept born out of the passion for
food and the sensational tastes and flavours of the Asian culture,
wokinabox offer
customers the convenience of fast fresh food with the quality
presentation of authentic Asian cuisine.
The Inspiration
The concept of wokinabox was formed in
2002 from the founder Adrian Morrissy's travels to South East Asia.
His love for the aroma and taste of spices from the East.
"I wanted to recreate the tastes of Asia in a casual
and relaxed atmosphere."
-
Adrian Morrissy, wokinabox
Founder
The menu is a fusion of the various tastes of Asia. It includes
Thai, Malaysian, Indonesian, Chinese and Japanese dishes in the
form of Wok Tossed Noodles, Soup Noodles, Vegetarian Noodles, Rice
Dishes and the famous Skinny Noodles.
The healthy and fresh ingredients used in most Asian
cuisine means that wokinabox is a great choice for the
health conscious.
Today, wokinabox
serves more than 25,000 customers per week from over 34 wokinabox
stores located across Australia, plus the recent addition of 1
store in New Zealand. With strong growth plans for the future,
wokinabox has a team of professionals in
marketing and operations dedicated to helping you gain personal
business success.
Benefits and
Opportunities:
- a proven franchise system
- strong, well recognised brand
- an affordable investment - from only $225K
- a comprehensive training program
- a well developed marketing program
- access to local and national support staff
- experienced and focussed management team
- training for continued growth
- at wokinabox we have a well documented training schedule in place for all new franchisees and will facilitate the training requirements for each new store.
- our comprehensive induction training program and dedicated staff ensure that every franchisee is trained to the highest level
- stress free start up process
- the wokinabox support office will coordinate the set up process required to establish a successful franchise
- we will assist with site lease negotiations, store fit out, stock requirements, signage and coordinating the opening promotional calendar of events
- on hand support
- the wokinabox support staff are always available for queries and questions that meed to be answered at all times through email, phone and an after hours emergency number
- regular visit will be made to your store to help you achieve your business success
- professional marketing support
- the wokinabox national marketing team will provide ongoing support for the franchise through a number of national and state based marketing activities designed to promote and strengthen the wokinabox brand
- these activites include highly visual and creative advertising, in store point of sale material and regular media advertising (tv and radio)
- you will receive a local area marketing directory complete with supportive tools to develop your own effective store marketing plan
“Our motivation in purchasing the first ever franchised wokinabox store was purely driven by our passion for the product and its potential within the Australian market. Having visited the original concept store 2 to 3 times a week for several months, we became determined to open our franchise store.
Since opening our first store in January 2004, our commitment and passion for the product and the brand has not only given us financial independence it’s given us the confidence to believe in ourselves and our staff”.
- Richard, wokinabox Adelaide SA
Required Skills and Experience
At wokinabox we believe that successful franchisee, are people who:
- have a desire to succeed
- are enthusiastic and willing to learn
- have committed family support
- have good administrative skills
- have the financial capacity to fund the business
- have good business sense
- are customer focused
- have the ability to lead and motivate staff
- are able to work within company guidelines
We are currently seeking franchisees in every area of Australia and New Zealand and are happy to consider all viable locations.
